METHODOLOGY

SURVEY OBJECTIVES

The main objective of the FinAccess Surveys is to monitor developments and progress achieved in the sector, in order for policy makers and industry players to gain a better understanding of the inclusivity and overall dynamics of Kenya’s financial landscape. Expected output from the survey includes:

• Enhance financial inclusion measurement using demand–side data

• Provide indicators that track progress and dynamics of the financial inclusion landscape

• Support evidence-based decisions, strategies and policies

• Provide data to stakeholders including policy– makers, public and private sector actors; and researchers

• Enable inter-country comparisons on financial inclusion

SURVEY DESIGN

The survey instrument (questionnaire) was prepared by a team of experts under the Questionnaire Technical Committee (QTC), drawn from CBK, KNBS and FSD- Kenya. Among the improvements in the 2021 survey, were the inclusion of indicators capturing; digital innovations, consumer protection, financial literacy, and household indebtedness. The survey design also incorporated indicators to capture needs-based framework and maintained time series of key variables to track progress made in the financial inclusion space since 2006.

SURVEY SAMPLE

• The survey had a total of 50 study domains: National, Rural and Urban, and 47 Counties

• The sample size for the survey was 30,600 households

• It utilized the newly created Kenya Household Master Sample Frame (K-HMSF)

• The frame is based on the 2019 Kenya Population and Housing Census data

• The survey achieved an overall response rate of 85.6 percent

SURVEY DEMOGRAPHICS AND RESPONSE RATES

RURAL URBAN TOTAL

HOUSEHOLDS SELECTED 18,774 11,826 30,600

HOUSEDHOLDS ELIGIBLE 16,316 9,408 25,724

HOUSEHOLDS INTERVIEWED 14,555 7,569 22,024

RESPONSE RATES 88.6% 80.5% 85.6%

DATA ANALYSIS TOOLS

The dashboards and data analysis tools on this site have all been built using Tableau Public, a free data visualisation software. The dashboards may be downloaded as Tableau dashboard files to allow users to use these as a learning resource for data analysis. The dashboards may also be used as templates for other financial inclusion stakeholers who may wish to use them to develop their own data analysis tools. If you do use these tools please credit the Kenya National Bureau of Statistics and drop us an email at finaccess@knbs.or.ke and let us know how you have used them